Almost every small or big business has a decent website today. And to manage a website, you need an easy-to-use CMS ( Content Management System). Though there are quite a few CMS available to help you to manage your website easily, we are breaking it down further to a...


In the constantly evolving Web Design era, it's necessary to follow the latest trends and keep your brands on the cutting edge this. The concept of Web Designing is no more just about designing formal layouts and designing plain navigations. Constant innovation is the demand of today's web design, to...


A content marketer's success ultimately depends on how well he knows his audience. You can't craft right content if you don't know for whom you're writing. Similarly, if you don't know who is your true web audience, how are you supposed to prepare content for them?  In this article, we will...


Campaign optimization is necessary to achieve the target results, in the required time. Monitoring the campaign's optimization score can help you to point out the flaws in the campaign before they start affecting it. Optimization metric Optimization metric was introduced last year to evaluate how well a Google ads campaign is...


What is a FAQ page? The Frequently Asked Questions section, commonly known as FAQ page is must for every business.  In this page we address common concerns of our customers and answer any question that might pop up in their mind while reading our services. It is different from the About...


YouTube now has a strict policy for those who publish harmful content and hate speeches on it. The giant video-sharing site removed over 100,000 individual videos that were shared to promote hate and extremism.   These numbers suggest a 5x increase in video removal from Q1 to Q2. Due to the...


Twitter is one of the popular social media platforms, having over 300 million users. Millions of celebrities and common people use it - even those celebrities who don't use any other social media platform. Recently, Twitter had to disable this feature due to security issues.  The company says," We’re taking this step...


In this digital era, you must have come across the term "SEO". For an online business, SEO holds cardinal importance as it is the most effective way of marketing, today. Be it a startup or an established business, SEO is necessary to stay on top.  Survival in online business is...